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Franco Moschino was a handy man with no formal education who started his career in fashion for illustrated for Gianni Versace in 1971, and eventually launching his own label in 1983. Jeans, casual and evening wear, shoes, lingerie and perfumes… this self-made, inventive man did it all with creative brilliance. Moschino perfected the rules of “cutting and stitching” with humor and twists, mirrored in his perfume namesakes: Cheap & Chic Hippy Fizz, Moschino Funny!, Oh! De Moschino and more. This edgy “mad-hatter” gave ripe tomatoes to his runway audiences to toss when they judged his creations distasteful. His motto: De gustibus non est disputandum—Who's to say what is good taste?