Roberto Capucci (born December 2, 1930) is an Italian fashion designer, known for his extravagant and ingeniously constructed outfits. Known as "the Givenchy of Rome" Capucci was born in Rome in 1929. He studied at the Accademia delle Belle Arti in Rome. His first job was with the designer Emilio Schuberth. In 1950, he established his own fashion house. Creating unusual, sculpted dresses in original materials, Capucci bewitched the fashion world and has, since his debut, been featured in shows representing most talented and renowned designers. The earliest fragrance edition was created in 1967.